Start a project Fitness / Wellness / Ongoing content
Rooted Fitness and Yoga
Palette worked with Rooted Fitness and Yoga on ongoing social content, event promotion, and educational video content designed to help the brand show up more consistently online.
The work
Different formats. One consistent voice.
The work ranged from promoting in-person experiences to producing more conversational, talking head-style videos that gave Rooted space to share ideas, expertise, and the personality behind the brand.
Palette's role
Wellness Days
Making the experience feel approachable.
For Rooted's Wellness Days, Palette created promotional content designed to build awareness around the event and capture the energy of the experience.
The focus was on making the event feel approachable, social, and true to the Rooted brand while giving people a clear sense of what they could expect.
Talking head content
Useful ideas, kept simple and natural.
Alongside event content, Palette produced a series of talking head and interview-style videos built around Rooted's knowledge and perspective on fitness and wellness.
The goal was to keep the content simple and natural while turning useful ideas into short-form videos that could consistently support the brand on social.
Need a steadier stream of good content?